Farfetch x SWEAR "MYSWEAR": Luxury to your way

6:36:00 AM


I love to navigate in fashion shopping sites, at this point the online shopping service has become in a recommendable experience to get all what you can't see in a physical store, to have access to all kind of brands and search many alternatives without leaving your home, apartment or office. What a comfortable is that you have an event and you have not nothing secure to wear and suddenly you think about it, you going to your browser, access to the online boutique and done!, issue resolved. In nearby countries, this service is great and in a few time you have your product with you but countries like mine, the shipping takes a while more but is not an obstacle. The true is, already there are many sites are accepting ship to my country, so, this thing feels great and more comfortable. Farfetch is one of fashion online store with may repercussion on the market. It gathers to multiple physical stores in just a website, so, you could be choosing a garment that belongs to a store in Italy, all in only one place.

But I didn't come to talk about the web but of its new customization service of luxury footwear called "MYSWEAR"



It's in essence a partnered with the luxury footwear brand London-based SWEAR where create together  the first online luxury footwear customization platform called "MYSWEAR" combining the 20 years of heritage of the brand with a new technology of 3D modeling and all the great experience of Portuguese artisans. Because all the shoe that you choose will be handmade, doing that your shoe be one of its type.

You can experiment all the design of your shoe within the 16 different shapes and having a menu to choice of 8 combinations of finest materials and colorways. everything, absolutely everything is customizable in the process, from the sole, the laces, the lining...everything!. You can combine Nappa Leather with metallic details, use exotic leathers (ethically obtained) or use suede, the option is on your hands. And if that wasn't enough, you can embossing or foil you initials. What better than that!

The options don't stay just in men's shoes, also women could personalize their shoes and get a own design, beautiful, artisanal and unique. Farfetch and SWEAR convoking to 50 ambassadors for that they make their own pair of shoes MYSWEAR. Collaborations with known people of the music, art, fashion and acting. People like Leandra Medine (of the Man Repeller's blog) the model Tyron Beckford, the great Nick Wooster, Miroslava Duma, the fashion designer Thakoon Panichgul, Barbara Palvin, the singer and compositor Sky Ferreira and among others. All they contributed their style to their pair of shoes, creating fabulous styles.

Everything is so easy like these two steps:

Choose your shoe style, the model that you desire for the moment that you want.





and you choose how you want to it look..




The options of your imagination and taste are infinite, I really like this new service of Farfetch, still I haven't tried and is not a sponsored post neither but when you found something great to create styling options, as in this case, unique, artisanal and original, why not recommend it.

If you want to know more about this new Farfetch service on partnered with SWEAR, check it out.

(Credits) Original pictures: Farfetch.

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